The Power of Data: How Architects are Using Analytics to Inform Design

Do you want to better understand your target audience, optimize your marketing strategy and sell more? With the help of data tools, you can build a portrait of your customer. Check how architects are using big data in architecture design in the article below.

What is the power of data in the work of architects?

Architecture, as well as design, is aimed at improving people’s well-being. People have needs, and architecture studies the best ways to satisfy those needs in the face of limited resources. Designers do the same. To save time and effort, the intuitive thinking system uses a bunch of techniques called heuristics. They work in most cases, but sometimes they fail, which is called cognitive distortion. As a result, people sometimes make mistakes and make illogical decisions.

It is worth noting that we usually use agile development approaches for IT projects. It is considered atypical for IT projects to do the final architecture at once. Therefore, the architect and the development team move together iteratively, managing the project during the implementation phase. In addition, requirements are constantly being refined, and architecture and design changes are made accordingly.

Using analytics to inform design has the following priorities:

  • to use knowledge and foreign experience to improve the quality of life in cities;
  • to contribute to the preservation, study, documentation, and research of world and architectural and cultural heritage;
  • to popularize analytics design at the international level, in particular, to present its history, architectural, and cultural heritage.

In any complex architectural system, it is necessary to ensure independent development and development of individual parts. Therefore, data system developers need a clear and well-documented division of tasks so that system modules can be developed and maintained independently. Creating analytics systems is one of the most difficult tasks and requires great intellectual potential. As a result, completely new approaches and technologies were created for the development process.

How can architects use analytics to inform design?

Architecture should be a tool, a mechanism for personal, social, and economic development. This principle is achieved thanks to the work of various organizations and services that are supposed to take care of employment, development of economic opportunities, education, and leisure. A city is not only an engine of economic development of any region but also a space where every individual should be able to get the knowledge, experience, and help they need. Urban space should be a catalyst for the development of a person’s self-awareness, the beginning of his inner search.

The main points in the work of an architect using analytics are the following:

  • Identification of requirements.
  • Development of IT architecture.
  • The architectural design of IT solutions.
  • Preparation of architectural documentation.
  • Architectural analysis.

Firstly, the implementation of big data in architecture design clearly increases the quality of life of the population of the region, or, as it has become fashionable to call it, life quality experience. Secondly, it is the reduction of costs for the operation of the infrastructure due to the automation of routine processes in the management of the city economy and the creation of means of objective control over the work of city services. In the current harsh economic conditions, accompanied by a reduction in the amount of money, including in the areas of housing and communal services, optimization of current processes is perhaps the most popular solution.